Don’t miss the 90th playing of “The People’s Open” February 3-9 at TPC Scottsdale.
If you have had the chance to drive down Frank Lloyd Wright Boulevard over the past few weeks, you might have noticed the familiar sight of white vinyl reaching into the Scottsdale sky to the north of the Central Arizona Project canal. It can only mean one thing – construction is underway on the “city” that will host the 90th playing of the WM Phoenix Open. Don’t we all wish we could look this good at 90?
Affectionately known as “The People’s Open” for its eclectic and enthusiastic patrons and commitment to an over-the-the-top fan experience, the WM Phoenix Open will bring the best golfers in the world to TPC Scottsdale February 3-9 where they will vie for 500 FedExCup points and the Waterford Crystal Thunderbird trophy.
While the PGA TOUR action begins Thursday of tournament week, for the fourth straight year, festivities at TPC Scottsdale begin the Saturday before with a one-of-a-kind concert experience unlike anything in professional sports – the aptly named Concert in the Coliseum. The first playing of the concert brought country music superstars Thomas Rhett and Old Dominion to the rotating stage in the middle of the iconic 16th hole. Year two brought GRAMMY-award winning Maroon 5 and last year’s festivities featured global superstar Post Malone. And this year, one of music’s greatest power couples Gwen Stefani and Blake Shelton will play to a packed house of 12,000 strong inside one of professional golf’s most recognizable holes.
While the famed 16th hole at TPC Scottsdale is certainly one of the main attractions at “The People’s Open” – (get in line early) – it is by no means the only “must-see” venue at the event. Two popular venues have been revamped for 2025 and will offer an upgraded general admission experience – Kiva Club and DraftKings Sportsbook at TPC Scottsdale.
Kiva Club offers great views of 17 fairway and 10 green and features multiple TVs throughout the venue, plus food and drink options available for purchase. Kiva Club tickets are $175 on Wednesday, Thursday and Sunday, and $225 on Friday and Saturday.
DraftKings Sportsbook at TPC Scottsdale is located near the main tournament entrance and offers a sports bar environment with 2,700 square feet of video walls, 32 betting kiosks and six live-betting windows. Daily tickets for DraftKings Sportsbook are $175 on Wednesday and Thursday, and $225 on Friday and Saturday. The ticket includes complimentary food, drinks available for purchase, and general admission access to the tournament. No ticket is required to gain access to DraftKings Sports at TPC Scottsdale on Monday, Tuesday and Sunday. DraftKings Sportsbook is a 21 and over venue.
One of those fan-favorite events outside of the actual golf tournament kicks off Wednesday, February 5. We’re talking of course about the ever-popular Coors Light Birds Nest, a four-night music fest located inside an enormous tent across the street from TPC Scottsdale. The Birds Nest, with its wide variety of music stars, beautiful patrons and enthusiastic nightlife, is not only a staple of the WM Phoenix Open, but also one of the most unique special events on the PGA TOUR. The lineup for the 2025 Coors Light Birds Nest is confirmed with Jelly Roll and special guest Treaty Oak Revival kicking things off Wednesday night. Thursday brings country music superstar Luke Bryan and special guest Nate Smith. Friday is everybody’s favorite 2000s rock band Nickelback and Saturday switches gears to EDM with Swedish House Mafia and GORDO rounding out a stellar lineup.
The WM Phoenix Open generates an enormous economic impact for the State of Arizona, but more importantly, has been one of the State’s largest philanthropic engines for nearly a century.
The Thunderbirds – hosts of the WM Phoenix Open – announced the 2024 edition of “The People’s Open” raised a record $17.5 million ($17,521,024) for charity. This marks the seventh time in tournament history The Thunderbirds and the WM Phoenix Open have raised more than 10 million in charitable dollars in a single tournament. Over the course of 90 years, the WM Phoenix Open and hosts The Thunderbirds have raised more than $208 million ($208,158,814) for children and families in need.
Whether you’re a golf fanatic, prolific partier or concert connoisseur, the WM Phoenix Open has something for everyone. Don’t miss the 90th playing of “The People’s Open” February 3-9 at TPC Scottsdale.
