- Commenced process to develop a new DRL Website platform scheduled to launch in 1st quarter 2017
- Advanced plans to develop and launch a Desert Ridge Directory for business listing on the DRL website.
- Integrated videos to the DRL website and use of robo calls to the community for various announcements
- Added the Desert Ridge Schools Principals’ profiles, biographies and photos on the website
- Filmed and distributed a Public Service Announcement (PSA) video of the Desert Ridge Silent Witness Program for broadcast to Pinnacle High School and Explorer Middle School and as a link to the DRL website
- Generated $30,000 in DRL Magazine Advertising Income
- Increased advertising pricing 3% in 2017 for one-time ad placements only
- Added a search feature to the DRL website